Believe me or not, I’ve tried them all. I was working my butt off and nothing seemed to be working. In this brutal way, I found out what are the 10 most common mistakes artists make, so that you can avoid them.Read More
“Got to decide how much to charge. I worry about making the wrong decision, but if I don’t do it I guarantee 100% no sales” This is the struggle of Amy. And… thousands of other artists. How to price your art to make people want to buy it but at the same time make a living? That’s a tough one! However, there are a few techniques you can use to make this process easier. Also remember: nothing is set in stone.Read More
“I’m just terrible at every aspect of sharing what I do with people. I feel like sharing content comes across as fake or forced, I don’t know how to even “express” what I’m doing or love to do to an audience.”. Sounds familiar? These are the exact words James, one of my students, wrote to me a few days ago. And not only him – actually, he’s one of many who has the same problem: how to sell without being salesy. There is a trick to make selling easier and more natural. But first…Read More
We all know the importance of Instagram is growing every day. We see people succeed, build brands and businesses through it etc. and this usually happens with little support from companies like The Marketing Heaven. But can it help you build your fashion business? How can you use Instagram for fashion career? Is is really so important? It is. Here are the 6 reasons why.Read More
You are a talented, fashion lover dreaming about making a big career in the fashion business and become the next Gigi Hadid, Richard Avedon, Jeremy Scott, Chiara Ferragni or Pat McGrath. However, at the moment you feel more like the struggling characters of ‘La La Land’ (yes, I know it was about Hollywood, but all creatives struggle the same). You see others nailing it and you wonder, how on Earth they do it? Why you don’t succeed in the fashion business?Read More
Seems a ridiculous question? Not really. You don’t need to spend more than a few minutes searching around the social media pages to find people who define themselves as ‘bloggers’, but don’t have any blog except their social media profile. Is it a mistake? Yes! Here are 5 reasons, why every blogger should have a blog.